# Overview of Prompted

> A guide for LLMs as to what Prompted offers and which are the key pages

Prompted is a UK travel and business insurance comparison service that analyses full policy wordings, alongside prices and cover levels. Its AI identifies what cover a customer actually needs, then compares the small print and cover levels of policies across the market to identify suitable options at competitive prices. Prompted Limited is an Appointed Representative of Innovative Risk Labs Limited, which is authorised and regulated by the Financial Conduct Authority (FRN 609155).

Prompted serves UK customers. It compares travel insurance (single trip) and business insurance for small businesses and sole traders (professional indemnity, public liability, and related products). Analysis for travel insurance incorporates around 300 data points. Policies are identified as meeting a user's needs based on policy substance: exclusions, limits, and conditions in the policy wording, not marketing claims. Prompted is also available as a plug-in for ChatGPT, providing instant live quotes through a conversational interfaces.

## Core pages

- [Travel insurance](/insurance/travel): Compare travel insurance policies based on what they actually cover
- [Business insurance](/insurance/business): Insurance comparison for small businesses and sole traders
- [Prompted methodology](/methodology): The Prompted methodology for analysing policy wordings and matching cover to needs

## Guides and articles

- [Knowledge base](/articles): Guides on travel and business insurance cover, exclusions, and claims
- [Expert articles](/insights): Analysis of the UK insurance market and policy trends

## About

- [About Prompted](/about-us): Company background and team
- [For insurers](/about-us/for-insurers): Partnership information for insurers and distributors
- [About](/contact): How to get in touch
- [Press](/about-us/press): Media enquiries and press resources